ArticlesMusic videos

How much does a music video cost in 2026?

At Branded, a music video costs from €5,000 excluding VAT for a performance video, from €8,000 for a story-driven video with actors and several locations, and from €15,000 for a large production with several shoot days and visual effects. The video is usually ready in 3 to 4 weeks.

Alexander Partulov, director and producer · 19 October 2026

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Music video prices

The price of a music video depends on the idea: whether the artist simply performs the song, or the video tells a story with actors, locations and effects.

Performance video
from €5,000
One shoot day, one or two locations. The artist performs the song in front of a cinema camera and professional lighting. Edit and colour grading.
Story-driven video
from €8,000
Concept and treatment, actors, set design and several locations, up to two shoot days. With vertical cuts for TikTok and Reels.
Large-scale production
from €15,000
Several shoot days, cars, stunts or animals, a larger crew, visual effects and AI scenes.

Prices exclude VAT and are a guide. The exact price depends on the idea, shoot days, locations and effects. We send a detailed quote within 24 hours.

What drives the cost of a music video

These are the things that change the price most:

Idea and treatment. A performance video is simpler; a story needs a script, actors and more filming.
Shoot days. One day for a performance, two or more for a story or a large production.
Locations and set design. One place or several, a built set, filming permits.
Crew and equipment. Cinema cameras, lenses, lighting, drone, special rigs for movement.
Cars, stunts, animals. Each one adds preparation, people and safety.
Visual effects and AI scenes. Worlds and moments a camera alone could not capture.

Vertical versions for TikTok and Reels

Today a song often takes off on TikTok and Reels. So we plan the shots so one shoot day gives you both the full horizontal video and short vertical cuts. They are included in the price of the story-driven video.

How long it takes

A music video is usually ready in 3 to 4 weeks: idea and treatment, shoot preparation, shoot days, and the edit with colour grading and effects. The exact schedule is in the quote.

Example: Branded’s music videos

Branded has made music videos for ALEX P, NALBY, LORA, Sirma and Ryanito, watched hundreds of thousands of times on YouTube. You can watch them on the music videos page.

How to get an exact quote

Send us the song, tell us your idea (if you have one) and when you want the video to come out. If you have no idea yet, we will propose a concept. We send a detailed quote within 24 hours.

Common questions about music video costs

How much does a music video cost?

From €5,000 excluding VAT for a performance video, from €8,000 for a story-driven video and from €15,000 for a large production with several shoot days and visual effects.

Do the prices include VAT?

No. All prices exclude VAT and are a guide only.

Do you help with the idea?

Yes. We can start from the song alone and propose a concept, or bring your existing idea to life.

Do you make vertical versions?

Yes. We plan the shots so one shoot day gives you both the full video and short vertical cuts for TikTok and Reels.

How long does a music video take?

Usually 3 to 4 weeks.

Want an exact price?

Tell us about your project. We send a detailed quote within 24 hours.